“I’ve known David since 2006. I trust him and I know he delivers results for his clients. When we’re stuck on stuff, when we’re racking our brains to figure out what Google’s up to (which happens a lot), he’s on our “A” list of people to call.” Perry Marshall
Announcing: “Adwords Autopilot” – Takes Flight June 1st
Adwords Autopilot is a live training course led by my good friend and fellow marketer David Rothwell.
Why Did I Choose David Rothwell To Lead This Training?
Reason #1: No theory – no bull
David’s knowledge comes from years of real world “tested in the trenches” experience working day in and day out managing large client accounts.
The methods David will share with you are the most up to date strategies and tactics for optimizing your campaigns for what you really want anyhow… results.
Whether you’re targeting leads or sales, what you really want are conversions, not clicks, and David’s an expert at using the Google Conversion Optimizer to let Google’s “fuzzy logic” algorithm uncover new sources for your ads to deliver results.
As you may know, Google is very picky about who gets a rep, and David has had a Google rep for many years.
That’s one of many reasons why he’s on my short list of people to call when I get a hunch about what Google’s planning next and I want an educated opinion on my hypothesis.
Reason #2: Great teacher
David wowed the attendees who packed the room at the recent Adwords Elite Master’s Summit in Maui. Everyone in the room was furiously taking notes and he was mobbed with questions at the end.
I’ve seen the thoroughness of his training and the depth of his knowledge about Google Conversion Optimizer. For that reason alone he has my complete faith and stamp of approval.
Ken McKarthy flew him in from the UK to speak at his 2010 System Seminar in Chicago.
Reason #3: Trust
I’ve known David for about four years. I trust him and I know he delivers results for his clients.
He’s one of Bryan Todd’s and my ‘secret weapons’ and Google lab testing partners.
When we’re stuck on stuff, when we’re racking our brains to figure out what Google’s up to (which happens a lot), he’s on our “A” list of people to call.
– Perry Marshall, Author “The Ultimate Guide to Google AdWords”
http://www.perrymarshall.com/google/conversion-optimizer-training/